How can a fast-moving, competitive, data-intensive industry stay light on its feet?
Telecommunications services need continuous evaluation and improvement to keep pace in this price-sensitive industry. Personalized customer approach, balanced pricing policies, data quality management, or any other analytic aspect can be effective only with intelligible snapshots of the critical conditions in real-time.
Viscovery solutions provide manageable and intuitive overviews of large data sets. The predictive modeling capabilities help understand customer preferences, predict system performance, and optimize network operations – allowing you to stay one step ahead.
Viscovery solutions are already used successfully in telecommunications for the following tasks:
- Customer segmentation and scoring
- Marketing campaign analysis
- Fraud detection and prevention
- Churn prediction and customer retention
- Customer behavior modeling
- Subscriber analysis
- Customer profitability and lifetime value analysis
- System performance prediction
- Network operations analysis
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This Viscovery application shows cluster profiles of typical mobile phone users.
View online demos of Viscovery software and applications.